1. Data Controller Information
Goodly Light Technology Co.,Limited. ("Company," "we," "us," or "our") controls your personal data.
2. What Personal Data We Collect
2.1 Directly Collected Information
· Account Data: Name, email, password, phone number, billing/shipping addresses (when creating an account or placing orders).
· Transaction Data: Purchase history, payment details (credit card info, billing address), order status.
· Communication Data: Customer inquiries, feedback, marketing subscription preferences.
2.2 Automatically Collected Information
· Device Data: IP address, browser type, operating system, device identifiers (for website functionality).
· Behavior Data: Browsing history (visited pages, search terms, session duration), click patterns (to optimize user experience).
· Cookies & Similar Technologies: Detailed in Section 5 below.
2.3 Information from Third Parties
· Data from partners (e.g., logistics providers, payment processors) related to transactions.
· Anonymized user behavior data from advertising platforms or analytics tools (e.g., Google Analytics).
3. How We Use Your Data
· Fulfilling Transactions: Processing orders, arranging deliveries, and providing customer support.
· Enhancing User Experience: Analyzing browsing patterns to improve website features and recommend products.
· Marketing Communications: Sending promotional updates (with your consent or existing customer relationship), allowing opt-out at any time.
· Security & Compliance: Preventing fraud, ensuring account safety, and meeting legal requirements (e.g., tax reporting, anti-money laundering).
4. Sharing & Disclosure of Data
· Service Providers: Logistics companies (for order fulfillment), payment processors, and technical vendors (website maintenance).
· Advertising & Analytics Partners: With your consent, we may share anonymized data for targeted advertising.
· Legal Obligations: We may disclose data to comply with court orders, regulatory requests, or to protect our rights.
5. Cookies & Tracking Technologies
5.1 What Are Cookies?
Cookies are small data files placed on your device when you visit our Website. They help websites function efficiently and provide reporting information.
· First-party cookies: Set by us.
· Third-party cookies: Set by external parties (e.g., advertisers, analytics providers) to enable features like ads or interactive content.
5.2 Why We Use Cookies
· Essential Cookies: Required for technical functions (e.g., secure transactions, cart management). These cannot be disabled.
· Performance Cookies: Track website usage (e.g., page views, load times) to improve performance.
· Analytics Cookies: Collect data for insights on user behavior (e.g., Google Analytics).
· Advertising Cookies: Deliver targeted ads based on your browsing history. You can opt out via ad industry tools.
5.3 Cookie Types & Uses
|
Type |
Example Name |
Purpose |
Opt-Out Option |
| Essential | .AspNetCore.Antiforgery | Secure website operations (prevent CSRF attacks). | Not available |
| Performance | XSRF-TOKEN | Enhance security and request handling. | Disable via browser |
| Analytics | _ga (Google Analytics) | Measure traffic and user interactions. | Disable via browser |
| Advertising | DoubleClick | Serve relevant ads based on your interests. | Opt out at aboutads.info |
5.4 Other Tracking Technologies
· Web Beacons: Monitor email opens and ad clicks (relies on cookie functionality).
· Local Storage: Stores user settings; managed via browser developer tools.
6. Data Retention & Security
· Retention Periods: Order data is kept for 7 years (to meet tax requirements); non-essential data is deleted after service completion.
· Security Measures: We use encryption (SSL), access controls, and regular security audits. In case of a data breach, we will notify you within 72 hours.
7. Your Rights
· Access & Correction: Request to view or update your personal data.
· Deletion Request: Ask us to delete your data (e.g., when closing your account).
· Marketing Opt-Out: Unsubscribe from promotional emails via the link in each message.
8. Policy Updates
We may update this policy to reflect legal changes or business adjustments. The updated date will be posted at the top of this page. Significant changes will be notified via email or website pop-up before they take effect
9. Contact & Complaints
For questions about this policy, contact us at george@goodly-light.com or viola@goodly-light.com. We aim to respond within 7 days.
